Buy the book here This book teaches two critical techniques, EARTH and ANGRY, designed to help businesses master online customer service and complaint handling. With over two decades of experience, including a decade focused on social media, the author provides actionable methods to prevent unintentionally antagonising customers. It guides businesses on creating a "family experience" for customers, resolving conflicts, and standing out from competitors in a high-stakes online environment. Using these tools, businesses can improve their online communication, gain a reputation for genuine customer care, and succeed in handling complaints effectively.Acing Online Customer Communications:$25.00PriceOut of Stock